2018 Esports Production Forum

Page 1

#SVGESPORTS

November 6, 2018 Sheraton Universal Hotel, LA

TITLE SPONSOR

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*Image is of ELEAGUE CS GO at Turner’s ELEAGUE Arena. Workflow depicted in advertising is not a direct representation of ELEAGUE workflow.

Unified Gaming Production End-to-End Solution Live eSports productions come in different shapes and sizes. Online battles, small venue, and full arenas; Ross eSports solutions fit all environments. The workflow provided by Ross, organizes key components inside an eSports production for simplified operation, including: Shout casters, player pods, observer rooms, player streams, broadcast stream, and front-of-house fan experience all sharing a central system core. Excite fans with game characters and environments brought to life through augmented reality and virtual sets. Using the Unreal Engine in a live broadcast allows characters to come to life in the highest quality possible in a full tracking environment. Our eSports DashBoard panels automate workflow, offering simplified operation in the exact place it is needed. Mission Critical Ross understands the importance of your event and brand. For over 40 years Ross has provided rock-solid technology for critical productions. Contact Ross at solutions@rossvideo.com or visit www.rossvideo.com/eSports to learn more about our solutions.

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PRODUCTIONS IN A LEAGUE OF THEIR OWN

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AGENDA

8:00 a.m. REGISTRATION OPENS

SPEAKER BIOS

8:45 – 9:00 a.m. WELCOMING REMARKS

SPONSORED BY PRESENTED BY

PRESENTERS:

Jeff Jacobs, Skyline New Media, Principal and Esports Production Forum Chair Brad Rochon, Ross Video, Key Accounts Manager

9:00 – 9:15 a.m. STATE OF THE MARKET:

Esports is a mature business that stretches back decades, but it is a new world for those who have built their career in traditional sports media. This opening presentation will provide an overview of the current esports market, how fans are consuming this content, and more. PRESENTER: Nicole Pike, Nielsen Esports, Managing Director

9:15 – 10:00 a.m. AT THE FRONT BENCH: Inside Live Esports Productions

Live esports productions contrast mightily with those of traditional stick-and-ball sports. From the control room to the observer room, esports production teams are blazing the trail when it comes to modern day storytelling. Go inside the minds of some of today’s top esports producers and directors to learn what it takes to create a top-level viewing experience.

MODERATOR: Jeff Jacobs, Skyline New Media, Principal and Esports Production Forum Chair PANELISTS:

Matt Celli, NBC Sports and Olympics, Head of Production Technology, Innovation and Data Corey Dunn, NGAGE Esports, Executive Producer Frank LaSpina, Blizzard Entertainment, Senior Producer of Overwatch Broadcast David Lee, ESP Gaming, VP, Operations Dave Stewart, Riot Games, NA LCS Executive Producer and Broadcast Lead

10:00 a.m. TECHNOLOGY SHOWCASES OPEN 10:00 – 10:15 a.m. ESPORTS IN THE FUTURE:

SPONSORED BY

New Business Models and Technology Innovation

This session explores the old and the new of esports and where genuine innovation may come from in the future. Akamai has met with esports leaders all over the world; some are experimenting with new approaches to engaging with audiences and driving revenue. PRESENTER: Nelson Rodriguez, Akamai Technologies, Global Director, Media Industry Strategy SPONSORED BY

11:00 – 11:40 a.m. REMOTE PRODUCTION: Safe at Home

National sports networks and esports leagues around the globe are embracing a new means of working whereby the control room for the production is located thousands of miles away. Experts sound off on their experiences to date and what the future holds. MODERATOR: Jason Dachman, SVG, Chief Editor

PANELISTS:

Robert Erickson, Grass Valley, Advanced Technology Director Linda Hannan, The Switch, Director of Sales Mitch Rosenthal, Riot Games, Head of Production and Operations

11:40 a.m. – 12:00 p.m. MORNING KEYNOTE:

Yvette Martinez-Rea, ESL North America, CEO and Managing Director

Get an inside look at how the world’s largest independent esports company produces live content. ESL North American CEO Yvette Martinez-Rea, who leads the strategy and operations of the region, will provide a look at ESL’s esports-production strategy. INTERVIEWED BY: Felisa Israel, 10 Fold Entertainment, Principal Owner

12:00 – 12:45 p.m.

SPONSORED BY

CREATING THE ESPORTS ARENA EXPERIENCE: A New Technology Frontier

Esports arenas continue to be constructed around the globe. Take a deeper dive into some of the most recent arena builds and learn more about the control rooms and in-venue video and audio experiences that are making esports arenas an increasingly hot place for fans to gather. MODERATOR: Karen Hogan Ketchum, SVG, Director of Production

PANELISTS:

The Making of North America’s Largest, State-of-the-Art Esports Arena

SPONSORED BY

PRESENTERS:

Understanding the Esports Revolution

10:15 – 11:00 a.m. NETWORKING BREAK

12:45 – 1:00 p.m. ESPORTS STADIUM ARLINGTON CASE STUDY:

Kevin Cottam, Ross Video, Director, Sports and Live Events Pete Emminger, Blizzard Entertainment, Senior Director, Global Broadcast Robert Jordan CVE, Industry Consultant Michael Little, Artistic Resources Corporation, President Darrell Wenhardt, CBT Systems, President page 4 / SVG ESPORTS PRODUCTION FORUM #SVGESPORTS

Brian Mirakian, Populous, Senior Principal; Populous Activate, Director for the Americas Marc Scarpa, Simplynew, Founder

1:00 – 2:00 p.m. NETWORKING LUNCH

SPONSORED BY

2:00 – 2:20 p.m. AFTERNOON KEYNOTE:

Robert Occhialini, Turner Sports, VP, Esports Products and Technology INTERVIEWED BY: Brandon Costa, SVG, Director of Digital

2:20 – 3:00 p.m. ESPORTS TECHNICAL CHALLENGES:

Asset Management, Post Production, and Storage

Esports content creators face a unique challenge when it comes to post-event workflows. How can they easily and cost-effectively store the massive amount of content created daily? How can they leverage cloud-based resources and systems to enhance post-event ops? MODERATOR: Mark Chiolis, HPA, Board of Directors

PANELISTS:

Scott Adametz, Riot Games, Director, Esports Production Engineering Thomas Burns, Dell EMC, CTO, Media and Entertainment Michael Green, Machinima/Warner Bros. Digital Networks, Director of Content Operations Ray Panahon, Riot Games, Technical Lead, Esports Erik Weaver, Western Digital, Global Director, M&E Market Development

3:00 – 3:15 p.m. BUILDING AN ESPORTS AND

GAMER NEWS NETWORK

SPONSORED BY

Esports and competitive gaming is changing rapidly with new game titles, new content, and the creation of professional esports leagues, and Gayle Dickie and Rob Rettberg are at the forefront of the industry. Learn how they are leveraging Virtual Set technology to build this unique mobile and web platform specifically targeted to the esports industry.

PRESENTERS:

Gayle Dickie, Gamer World News Entertainment, CEO and Executive Producer Rob Rettberg, Gamer World News Entertainment, Executive VP, Production

3:15 – 3:45 p.m. NETWORKING BREAK

SPONSORED BY

3:45 – 4:15 p.m. COLLEGE AND AMATEUR PERSPECTIVES: The Growing Role

of Esports at Conferences, Universities, and Local Communities

Universities and college conferences across the country are embracing esports by launching their own initiatives. In addition, grassroots-style amateur leagues are looking to provide a new development path for up-and-coming gamers. Learn about their strategies, their primary goals, and why they believe esports will play a vital role in their future success. MODERATOR: Jay Tucker, UCLA Anderson School of Management, Executive Director, Center for MEMES

PANELISTS:

Mark “Garvey” Candella, Twitch, Director, Strategic Partnerships Mark Deppe, UCI Esports, Director; NASEF, Commissioner Matt Edelman, Super League Gaming, Chief Commercial Officer Erin Harvego, BTN, VP, Marketing

4:15 – 4:35 p.m. CLOSING KEYNOTE:

Drew Ohlmeyer, Allied Esports International, Head of Content

INTERVIEWED BY: Ken Kerschbaumer, SVG, Co-Executive Director, Editorial Services

4:35 – 5:30 p.m. NETWORKING RECEPTION

SPONSORED BY

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We Work. You Play. Esports Delivered.

When millions of viewers are following the action, you need a technology provider that knows the game. Grass Valley solutions are deployed worldwide, covering the biggest esports events in the most demanding live production environments. You focus on the gameplay, GV has the action covered. • Cameras; capture the action and deliver stunning images in stadium and around the world. Agile eLicenses let you option as-needed to match any production requirement • LiveTouch highlights and replay; intuitive, collaborative and integrated for social media publishing at the touch of a button • Live production switchers; extensive range offers truly flexible, multiformat workflows, unmatched creative tools and super-fast set up times Copyright © 2018 Grass Valley Canada. All rights reserved. Specifications subject to change without notice.

Join the conversation


SPEAKER BIOS SVG ESPORTS PRODUCTION FORUM CHAIR JEFF JACOBS, Skyline New Media, Principal

Jacobs spent 12 years with NBC Sports/Olympics and another 12 with Viacom’s MTV Networks before leaving to form his own company, Skyline New Media. His company serves as a third party production company and content provider. Skyline consults and represents emerging technology companies, in addition to providing digital and social marketing and programming on all platforms.

SCOTT ADAMETZ, Riot Games, Esports Live Technology Manager

Currently supporting the esports tech, IT, and broadcast teams, Adametz joined Riot Games after a decade in technical and management roles developing new infrastructure solutions for media, tech, and broadcast organizations. He was instrumental in launching Pac-12 Networks in San Francisco and Big Ten Network in Chicago.

MARK “GARVEY” CANDELLA, Twitch, Director, Strategic Partnerships

SPEAKER BIOS

Candella currently leads the Twitch Student program and has dedicated himself to creating gaming and esports opportunities for students and universities around the world. From humble beginnings as a Magic the Gathering professional player in 1993 and an avid pen and paper role player prior to that, he has been involved in the esports industry in various ways ever since.

MATT CELLI, NBC Sports and Olympics, Head of Production Technology, Innovation and Data

Celli is responsible for the development, adoption, and integration of advanced and emerging technology that is used across NBC Sports’ portfolio of properties, including Sunday Night Football, NASCAR, NHL, Notre Dame Football, and Triple Crown shows. He handles all internal advanced tech projects and owns the relationship with NBC Sports’ partners.

MARK CHIOLIS, HPA, Board of Directors

Chiolis has been a member of the HPA Board of Directors for 15 years and is a past and present co-chair for the annual Technology Retreat Program Committee, co-founder of the HPA Awards, and a member of multiple program committees. Chiolis is also the director of business development for Mobile TV Group.

BRANDON COSTA, SVG, Director of Digital

MARK DEPPE, UCI Esports, Director; NASEF, Commissioner

Deppe led the effort to create the esports program at UCI. Working closely with student leaders, administrators, faculty, and industry partners, he built a business plan that is both cost-neutral to the university and that broadly approaches the world of esports through competition, research, community, entertainment, and careers.

GAYLE DICKIE, Gamer World News Entertainment, CEO and Executive Producer

Dickie’s experience in TV, media, and entertainment enabled her to execute a global entertainment platform dedicated to the esports and gamer industry. The Gamer World News (GWNe) platform uses gamer technology and motion tracking for esports, gamer news, and entertainment.

COREY DUNN, NGAGE Esports, Executive Producer

With more than a decade of broadcasting experience for esports, Dunn has focused on increasing the quality of live-event streams. He has produced and directed many of the largest events in esports including ESL, MLG, and more.

MATT EDELMAN, Super League Gaming, Chief Commercial Officer

Edelman oversees the revenue, marketing, content, live event, and business development activities for Super League Gaming, the leading esports platform for amateur competitive gamers.

PETE EMMINGER, Blizzard Entertainment, Senior Director, Global Broadcast

Emminger leads all broadcast production for Blizzard esports. He is responsible for developing and managing all of the broadcast technology tools and overall execution of live broadcasts across Blizzard’s esports programs, including the Overwatch League.

ROBERT ERICKSON, Grass Valley, Advanced Technology Director

Erickson works with product teams to identify future product development opportunities and to apply new and emerging technologies that address specific customer challenges. He regularly engages with customers to educate them on emerging industry technologies.

LINDA HANNAN, The Switch, Director of Sales

Hannan specializes in digital media, OTT, entertainment, esports, and gaming. She has worked extensively for customers such as Blizzard Entertainment, Nintendo, Sony PlayStation, and many others. She has brought live matches and events from locations worldwide for encoding via The Switch, as well as streaming to multiple social media platforms.

Costa focuses on live streaming, over-the-top (OTT), social media, and other digital distribution technologies and platforms. He also directs SVG’s internal digital strategies launching the company’s video outfit, ‘SVG On Demand,’ designing and overseeing its mobile application, ‘SVG Mobile,’ and serving as executive producer and host of The SVG Podcast.

ERIN HARVEGO, BTN, VP, Marketing

KEVIN COTTAM, Ross Video, Director, Sports and Live Events

ROBERT JORDAN CVE, Industry Consultant

Cottam works extensively with professional and collegiate sports teams for game-day productions, as well as high-profile entertainment productions. His team of solutions experts create designs and manage projects all the way through deployment in the traditional sports, esports, and live event venues vertical markets.

Jordan provides consulting services to teams, venues, property owners, and developers. He is an established voice in the “Smart Stadium” movement by developing solutions that integrate all the electronic systems in modern venues into an integrated operating and content distribution platform that improves the fan experience.

JASON DACHMAN, SVG, Chief Editor

KEN KERSCHBAUMER, SVG, Co-Executive Director, Editorial Services

Dachman oversees all aspects of SVG’s North American editorial operations, including news content on sportsvideo.org, the daily SVG Insider newsletter, and SVG’s annual print publications. A member of the SVG team since 2009, Dachman also serves as Program Director for SVG’s RSN Summit, Sports Content Management Forum, Sports Graphics Forum, and TranSPORT event. page 6 / SVG ESPORTS PRODUCTION FORUM #SVGESPORTS

Harvego oversees marketing for BTN including brand positioning and strategy, media buying, creative, communications, on-air promotions, and event marketing. Harvego drove BTN’s efforts in esports by launching BTN League of Legends, a season-long intercollegiate esports competition.

Kerschbaumer has been writing about how sports networks and leagues use video and audio technology to deliver a quality TV experience since 1991. He began his career at Television Broadcast magazine before joining Cahners where he was founding editor of Digital Broadcasting magazine. In 2000, he joined Broadcasting & Cable magazine as senior editor of technology.


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SPEAKER BIOS KAREN HOGAN KETCHUM, SVG, Director of Production

Hogan Ketchum oversees and manages production of SVG’s print publications, marketing materials, promotions, event print programs, and all event deliverables. She drives the company’s Venue Initiative, writing about the sports venue production industry. In addition, Hogan Ketchum contributes to the SVG Insider newsletter and is the director of SVGW.

DAVID LEE, ESP Gaming, VP, Operations

Lee oversees operations and production at ESP Gaming. He was previously senior manager, publisher/developer relations, and legal counsel at ESL. He has produced some of the most widely watched mobile esports competitions, including programs for Amazon’s Mobile Masters and Supercell’s Clash Royale.

YVETTE MARTINEZ-REA, ESL, CEO and Managing Director

Martinez-Rea leads the strategy and operations of the region for ESL North America. ESL, a part of the international digital entertainment group MTG, is the world’s largest independent esports company. Previously, Martinez-Rea served as chief operating officer (COO) at ESL North America, where she oversaw business operations for the region.

SPEAKER BIOS

BRIAN MIRAKIAN, Populous, Senior Principal; Populous Activate, Director for the Americas

Mirakian creates opportunities for engagement by linking people to immersive user experiences on all levels, design mediums, and interactive technologies. His work has helped create transformative social experiences for his clients, having collaborated with nearly every professional team, the Olympic Games, NFL, NBA, MLB, and more.

ROBERT OCCHIALINI, Turner Sports, VP, Esports Products and Technology

Occhialini was one of the first employees assigned to Turner’s esports initiatives, helping to strategically work through the esports landscape with the Turner Sports senior leadership team. He also worked on the formation of ELEAGUE, the premium esports tournament and content brand formed in partnership between Turner and IMG.

DREW OHLMEYER, Allied Esports International, Head of Content

Ohlmeyer has spent three decades in sports TV production, most recently immersed in esports. Entering his second year as the head of content at Allied Esports, Ohlmeyer drives the creative vision and execution of Allied’s major live event streams and original content. He also managed the build of the network quality broadcast infrastructure at Esports Arena Las Vegas.

RAY PANAHON, Riot Games, Technical Lead, Esports

Panahon currently leads technical operations for esports at Riot Games. He has led the expansion of operations into Latin America and the build out of esports broadcast facilities in various Riot regions globally.

NICOLE PIKE, Nielsen Esports, Managing Director

Pike helps clients understand why esports is an important trend to activate against and how to strategically invest themselves while remaining authentic to their own audience and the passionate esports fan base. She consults with key players in the gaming and esports industries, bringing insights and actionability to their strategy.

ROB RETTBERG, Gamer World News Entertainment, EVP, Production

Rettberg has been a composer, recording engineer, music supervisor, acoustic designer, and producer for the past 20+ years. At Gamer World News Entertainment, he is realizing a vision with technology to create an esports news program with a contemporary game feel and sound. page 8 / SVG ESPORTS PRODUCTION FORUM #SVGESPORTS

NELSON RODRIGUEZ, Akamai Technologies, Global Director, Media Industry Strategy

Rodriguez is a published author and entertainment industry veteran. He has helped launch one of the world’s first online video storefronts (Xbox Live Video Marketplace) and dozens of video games across every platform, including blockbusters like Halo 3, Tekken 5, and Assassin’s Creed Brotherhood, as well as indie titles like Tweet Defense and A Kingdom for Keflings.

MITCH ROSENTHAL, Riot Games, Head of Production and Operations

Rosenthal has been in the television industry for the last 16 years, and with Riot Games for the last four years. He has built teams to support North America and Europe while advising globally. Rosenthal oversees all production and operations in studio, as well as remote production and operations for esports in North America and for their Central shows.

MARC SCARPA, Simplynew, Founder

For more than two decades, Scarpa has created and produced innovative participatory programming for live broadcasting. Scarpa was involved with Orbyt Play, a 12-hour multi-channel Indy Gaming festival for GNET and YouTube Games. He also produced and directed Bud Light’s first esports initiative and directed League of Legends events for Riot Games.

DAVE STEWART, Riot Games, NA LCS Executive Producer and Broadcast Lead

Stewart is a sports, entertainment, and development executive with over 20 years of industry experience. After joining Riot Games in 2013, Stewart has produced all of Riot’s major international League of Legends esports broadcasts. He oversees all of Riot’s North American broadcasts with specialization in studio content and remote production.

JAY TUCKER, UCLA Anderson School of Management, Executive Director, Center for MEMES

Tucker is a marketer, educator, and technology leader with more than 20 years of experience in the technology, academic, and entertainment sectors. At UCLA’s Center for Management of Enterprise in Media, Entertainment and Sports (MEMES), he is responsible for the center’s vision, thought leadership, educational offerings, major events, and more.

DARRELL WENHARDT, CBT Systems, Founding Principal President

A 45-year veteran of the video production and television broadcast industry, Wenhardt is founding principal with with two industry stalwart companies: Centro Corporation and CBT Systems. He is instrumental in facility and mobile unit designs that focus on operator-production environments and workflows over that of the traditional engineering oriented spaces.

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NEWTEK SYSTEMS: From esports leagues and tournaments, to online platforms and game developers, NewTek’s software-driven video technology lets players, producers, and publishers plug directly into the action—and to the global gaming community. With a range of video production solutions for sourcing, switching, streaming, recording, and social networking, NewTek has the tools you need.

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